E-commerce platforms are innovative solutions to running businesses online. They are packed with features that businesses owners use to gain insight into their customers and manage everything from front to back. There are hundreds of e-commerce platforms on the market, most of which are easy to use and customize. However, enterprise-sized businesses demand more from an e-commerce platform than small businesses. Enterprise businesses need e-commerce solutions that are scalable and will grow with the company. Here are some of the best e-commerce platforms for growing (and grown) businesses.
Magento Enterprise Edition
Magento is a scalable e-commerce platform with enterprise-focused features. As with other e-commerce solutions, Magento offers a built-in analytics system that tracks your customer demographics and buyer history. But the enterprise edition is equipped to handle customer tracking on a grand scale. The ability to analyze thousands of shoppers at once and personalize their experiences is an impressive feature. Magento Enterprise does this by segmenting shoppers based on their history and demographics.
Magento Enterprise edition has an optimized architecture that can handle thousands of transactions without suffering from crowded bandwidth or lagging loading times. It’s designed to be flexible and can grow to a massive scale, so when your business takes off, Magento Enterprise will have no trouble adapting. Perhaps one of the most important features of the Enterprise edition is its tight-knit security features. The shopping cart is PA-DSS (Payment Application Data Security Standard) compliant and encrypts all transactions. It also provides optional secure cloud hosting, which keeps your data safe and out of the way.
Shopify Plus is the enterprise version of the small business platform Shopify. The enterprise version is completely cloud-based and SaaS (software as a service) hosted to allow for expansion on a large scale. Shopify Plus processes billions of dollars in transactions per year and can handle even the largest businesses. They also offer dedicated live support and one of that fastest site launches in the industry. This cuts down significantly on IT costs and eliminates bandwidth and transaction fees.
Shopify Plus has all the features of its small-business counterpart, but the focus is on managing your business, not the platform. The teams at Shopify Plus have taken the complicated tools enterprise businesses need and streamlined them into an easily managed and inexpensive service.
There are many more options for e-commerce platforms on a large scale, but the key is finding what works for you. As a growing business, you want to be sure your e-commerce platform can handle large transactions securely. Look for the following features:
- A hosted site, instead of self-hosted. Their service’s IT department, not yours, will repair any technical issues.
- Cloud hosting. This gives your business more room to grow and more space to store data.
- Upgraded security features that will encrypt transactions and keep data behind a locked gate.
- Optimized management tools for managing your back end, designing new campaigns, and customizing your store.
If you would like to learn about e-commerce solutions for your enterprise business, contact Forix today.